A little pink in my PR world…

Here in Caster’s PR land we are rarely tapped by high-end consumer electronics manufacturers to lend our efforts to benefit charitable initiatives. Even more scarce is the opportunity to put our trade to work to benefit a cause that has affected friends, family members, and partners, alike. Today, I have that opportunity and I am excited to announce the Team OmniMount Goes Pink initiative!  

As you are probably aware, October is Breast Cancer Awareness month and a number of companies, individuals, and products are adorning the pink ribbon to champion  this cause. OmniMount is one of them!

Today, October 20th, is the official start to Team OmniMount Goes Pink online auction. The week-long eBay auction (ending October 27th) features a one-of-a-kind, hot pink Prism50 from OmniMount’s Karim Collection.  ALL proceeds from the Prism50 auction will be added to Team OmniMount’s greater contribution as a participant in the American Cancer Society’s November 8th “Making Strides Against Breast Cancer” event in Tempe, AZ. Approximately 30 OmniMount employees and friends (including me!) will walk in hopes of raising $10K for breast cancer awareness and research.

Caster is thrilled to be involved in this event, so stay tuned for pink updates from Caster on OmniMount’s auction, fundraising progress, and personal excerpts. Also, thank you to our industry media partners for supporting OmniMount’s news-worthy efforts!

For more information or to “Bid for Pink” visit www.omnimount.com.

To check out a list of other pink-friendly companies and products, visit Breast Cancer Action’s think before you pink.


Posted by: katie


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